Product First. The link that unites business and learning is simple: the product
Everything Starts with the Product:
For us, the product is the foundation. It's what drives your business and anchors your learning. By linking every piece of learning content to the products you sell, we ensure that training is always relevant, practical, and aligned with what's happening on the ground.
Real-Time Impact Analysis:
The cognitive link we create between products and knowledge allows you to measure the true impact of your learning strategy. You can compare learning outcomes with actual sales performance across any market, region, or continent — all in real time.
Seamless Catalog Integration:
Our solution integrates your entire product catalog, ensuring that every learning module is directly tied to the products on your sales floor. As your catalog evolves, so does your training — automatically and without disruption.
Align your business goals with your learning content
Your customers' needs drive your business strategy — and your employee training should follow the same logic.
That's why we've developed a technology that helps you gain deep insights into your customers: what they seek, what they talk about, and what matters to them. Armed with this knowledge, you can create learning content that's perfectly aligned with both customer expectations and your business objectives.
Empowering sales teams with best in class learning material
We crafted a cutting-edge platform inspired by the seamless design elements of today's most engaging social media. This ensures sales teams are immersed in content that mirrors the captivating experiences they already enjoy in their personal time. The result is an intuitive, advanced experience that feels familiar yet profoundly elevated.
Designed to provide you with unparalleled convenience across any device you use—whether it's a phone, tablet, or computer, our solution ensures that you can stay connected no matter where you are or what device you have at hand.
Additionally, our platform integrates effortlessly within your existing infrastructure, allowing for a smooth and rapid implementation process without any disruption to your operation.
The home screen of your back office gives you all the statistics and usage data for your learning platform at a glance. You can filter by market, point of sale, analyse the data and export it in the formats that suit you, so that you can integrate it into your presentations, for example.
Content Request
With just a few clicks, you can request the creation of new learning content via your interface. Fill in the blanks with your brief and interact with the ToldUntold learning and creation teams. This is an extremely cost-efficient solution that will relieve your teams of precious time.
Rewards & Gamification
Manage the rewards linked to the points earned by your employees in complete autonomy. Create specific rules for each market, allocate specific rewards...
Qualitative Analysis
Analyse how your products perform on the learning platform but also externally: on social networks, search engines and identify the feeling they generate: good, bad. This indicator allows you to gauge which products may need content to support their sales even before they show signs of slowing down, for example.
Trends Analysis
Analyse how your products perform on the learning platform but also externally: on social networks, search engines and identify the feeling they generate: good, bad. This indicator allows you to gauge which products may need content to support their sales even before they show signs of slowing down, for example.
Content Creation
It's very easy to create templates for your communications. Recycle existing course programmes and create new ones in just a few clicks, with the help of artificial intelligence and access to royalty-free databases of visuals.
Catalogue Management
Content Studio
Your content studio on demand
At the heart of our offering is a content creation studio.
Of course, you can always upload your own content, either existing or resulting from work with third parties, but we have developed a specialised creative offering that allows you to rely on our love of detail and beauty combined with our know-how and knowledge of education.
We master the following capabilities:
• Scriptwriting
• Ideation
• Content research
• Video Production
• Post Production
Powered by
Artificial intelligence drives our technological solution. Our custom content creation pipeline seamlessly integrates the most effective AI tools at every stage of the process.
Leveraging the power of artificial intelligence through Idyia, our proprietary solution, we deliver high volumes of content with exceptional speed, all while upholding the highest standards of quality.
Idyia enables us to automate many of the tasks listed below:
Text-Generation
Translation
Voice-Overs
Illustrations
Video-editing
Mastering
The Origins
Our story
While our interactions with retail staff are generally pleasant, it's rare to find teams with a deep understanding of the products and the stories behind them. When we have encountered such knowledgeable advisors, it has highlighted the powerful role of storytelling in sales and revealed a clear gap in how retail teams are educated about the brands and products they represent.
Inspired by the engaging, documentary-style content on platforms like Vox, Brut, and Netflix Explained, ToldUntold seeks to transform sales team education. The platform delivers product knowledge in an entertaining, easily digestible format.
Ultimately, ToldUntold redefines brand education, turning it into a strategic business asset.
Samantha Larsen, CEO
Core team
The management team behind the Told Untold project came from different backgrounds and with different skills, but they came together around the common idea that education should be carried out in a different way, and that company employees should be valued in their own right.
Samantha Larsen
Chief Executive Officer
13 years of experience serving among the biggest clients in luxury industry across Europe
Ex-MD of ACNE Paris (accompanied sale to Deloitte)
Louis Germain
Chief Operating Officer
20+ years of experience in marketing
Ex-CEO of Keysquare, a Vivendi company (created, ran, sold)
Ex-CEO of SmartJet (created, ran, sold)
Thomas Menga
Chief Technical Officer
20+ years of experience building platforms for CAC40 clients
CEO of Cafffeine, tech company which accompanied hundreds of clients since 10+years
Manage 30+ tech profiles in-house
Contact us
We're here to help you discover our solution and we're here to listen. Our offices are based in London and Shenzhen, but we operate all over the world.
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The highest level of protection for your business data
EU GPDR & UK GPDR Ready
Our solution scrupulously complies with the privacy guidelines laid down by the European Union and UK authorities.
ISO 27001 Certification
We initiated ISO27001 certification in December 2024 and have already complied with all the rules surrounding this certification.
Encryption
We employ state-of-the-art encryption technologies and stringent access controls to ensure the utmost security for your sensitive corporate data. Our commitment to safeguarding your information is supported by continuous system monitoring and adherence to the highest industry compliance standards.
